With farmers’ markets open now in communities across BC, there’s a new app that allows travellers and locals to share their foodie experiences, and get rewarded!
The BC Farmers’ Market Association has launched their new mobile app, the Tasting Passport! Described as the “perfect companion for your next market visit,” the app has self-guided itineraries featuring go-to neighbourhood spots, including places like the best local farm-to-table restaurants, popular local values-based businesses, and free and accessible cultural attractions and activities.
“Enjoying local food and drink enriches the experience that travelers have when visiting BC”, said Alison McKay, Vice President of Destination Management at Destination BC.
“Having awe-inspiring local food and drink content to power up this innovative passport app from the BC Association of Farmers’ Markets is a great way to expand the opportunities for residents and visitors to explore and engage with the diverse food offerings in BC.”
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To make things more exciting, foodies who visit BC farmers’ market destinations will reach new tier levels within the app. Users get to unlock bonus badges, and redeem prizes for hitting milestones!
“BC Farmers’ Markets are calling all Superfoodies; those who visit the most farmers’ markets across the province this summer! BC is a fantastic destination for foodies, and our farmers’ markets are a shining example of the culinary abundance of the province”, said Heather O’Hara, Executive Director of the BC Association of Farmers’ Markets.
“Food brings people together and our new Tasting Passport app aims to unite fellow foodies through vibrant ‘taste and do’ experiences. Assemble your tasting team and prepare to embark on a culinary quest, where you can earn rewards, challenge fellow foodies, and share your adventures!”
Users will find 145+ farmers’ markets across BC on the app with information such as hours and amenities. Content for each taste-and-tour itinerary has been thoughtfully curated with support from local partners and Destination BC’s Co-operative Marketing Partnership Program.
iOS users can download the app here, and Android users can download it by clicking here.
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